Orbis UK Creative Strategy, Messaging and Copywriting
Orbis UK provides vital eye care treatment and training in communities under-served by local healthcare systems.
I have developed creative strategies, messaging toolkits and branded materials for Orbis UK for more than ten years – including messaging training and internal culture communications. I have also written materials for all of their fundraising audiences, including major donor communications, events collateral, corporate fundraising, web copy, video, and several warm and cold direct mail appeals.