Copywriting & Consultancy for Charity & Purpose-led brands

Hi. I’m Richard and I tell stories for social good.

Richard Hall is pictured wearing glasses and smiling against a backdrop of green leaves

I’m a specialist writer, consultant and brand storyteller for charity and purpose-led projects.

For more than 20 years, I’ve worked in creative, strategic and management roles to help brands tell their stories. I now partner with creative agencies, charities, consultants and companies working to make the world a better place.

I’m a senior strategist and a creative writer. I work solo and collaboratively to develop creative strategies and brand propositions, run workshops and training sessions, and write copy, messaging, content, video scripts and more. Discover more about storytelling services.

Great audience-led storytelling has the power to make the world a fairer, happier, more sustainable place to live. Read more about the power of storytelling for social good (and bad).

Whether you have a specific project in mind or just fancy a chat about how storytelling could help more people engage with your cause, I’d love to hear from you.

Work

I’ve led, collaborated and worked solo on a range of projects, from brand storytelling to thought leadership, websites to fundraising materials, creative strategies, messaging and more.

Thoughts on Storytelling, Charity and Purpose-led Writing

Kind Words from Nice People

Testimonials

“10/10 – Your friendly and approachable nature made the process swift and calm. You brought a fresh perspective to our appeals, helping us breathe more life into our storytelling. Your writing style aligned perfectly with our tone of voice, so there were minimal edits. We wanted to test the impact of working with a professional fundraising writer. You identified ways to write more persuasively and from a different perspective, and I can already see it was the right decision.”

JENNIFER PARK
Fundraising Officer (National), The National Trust

“Having experienced working with Richard on a large scale project revising our messaging and tone of voice, I wouldn't hesitate to recommend him. Richard's quote stood out from the others we received. He was direct in advising us what we needed, and laid out very comprehensibly how we could achieve it. The result was better than we had hoped for and he was a joy to work with. The whole team said they missed working with Richard when the project was complete.”

TANYA JACKSON (she/her)
Brand Marketing and Creative Lead, Christian Aid

“We hired Rich to collaborate with us on the development of a new legacy proposition for a major international charity. It was a pleasure to share a creative space with such a talented, focused, and delightful person as Rich. He integrated seamlessly into our established methodology, while also introducing us to innovative techniques we learned a lot from. His perception was fresh and insightful, his creative suggestions were powerful and emotive, and his attitude was never less than positive and collaborative. We are looking forward to working with Rich again in the near future.”

STEPHEN FOLLOWS
Founder, Catsnake: The Story Agency

“We worked with Rich on our brand messaging – and wow! I absolutely loved what he came up with. He managed to put into words what I have struggled to explain for so long! It made me super proud and motivated to read it.”

EMMA BRACEGIRDLE
Founder, The Saltways

“Richard is an excellent marketeer and did some brilliant work while at Anthony Nolan. He is a creative thinker and approached projects and challenges thoroughly and with imagination.

He is an adept brand strategist who worked hard to professionalise our marketing activity. He worked well with colleagues across the organisation and challenged in a constructive and timely way. I would recommend him highly and I'd love to work with him in the future.”

RICHARD DAVIDSON
Chief Executive, Sarcoma UK

“I had a few failed attempts to find a writer I rated and enjoyed working with until I found Richard. We’ve been working together for a while now and I only have good things to say! I can’t speak highly enough of Richard, he’s great to work with and everything he produces is really high quality. I highly recommend.”

RYAN BROMLEY
Partner, Good Innovation

“Working with Richard Hall has been a delight. His friendly approach and knack for asking the right (and often hard!) questions were helpful in defining and articulating our brand.”

MARC-ANTOINE DUNAI
Founder, Catalyze Communications

“Richard and I worked together as joint Managing Directors of LOVE. Throughout this time Rich was always the model professional; he maintained a fantastic drive, showed passion for his role and led by example. He's certainly one of the smartest 'admen' I've worked with, showing great creative judgement, consumer insight, organisation and an ability to articulate his point of view very eloquently. Importantly, he was also willing to make the tough decisions (that others were sometimes afraid to) in the interests of ensuring the best results.”

CHRIS CONLAN
Co-founder, Outside of Ordinary

“Rich has been a pleasure to work with across one of our key charity clients. He's provided invaluable strategic support, helped to plan and run a range of collaboration sessions and worked closely with our creative team to deliver some fantastic work, grounded in insight and storytelling principles.“

HANNAH AKITT (she/her)
Strategist, RAW London

Clients